Who We Are

Retail Concepts Design (RCD) was formed in 2002 to service the needs of residential developments, retailers, malls and airports. RCD is a hybrid design consultancy focused on the disciplines of wayfinding & signage design; retail design; interior design, commercial consultancy; graphic design and digital solutions with a keen sense of commercial awareness. Currently headquartered in Dubai, UAE with a support facility in the UK.

RCD – Designers

As a specialist retail design firm, RCD assists developers and retailers in the creation of effective and profitable retail environments. Working with some of the world’s best-known brands to develop multi-sensory experiences which envelope the customer journey.


RCD – Wayfinders

With a portfolio of major multi-use locations across the Middle East and Europe the team is highly experienced in delivering bespoke wayfinding strategies and signage designs for a variety of project types. RCD’s Wayfinding team are accustomed to being the lead consultant of a project as well as working as part of a multi-disciplinary team.


RCD – Consultants

The RCD team has a significant track record of working with a variety of clients on landmark projects across the Middle East and in Europe. Our work in various environments has provided us with an excellent understanding of large-scale project requirements, working methods and regional contractor capabilities. Our team is uniquely qualified to deliver design solutions to the highest standards.


RCD – Digitalists

RCD’s Digital Specialists have vast experiences in planning, designing and building platforms to provide consumers with connected experiences. From interactive digital media to mobile apps, the digital team has delivered projects which have exceeded clients’ expectations and ROI requirements.